We all wash, condition and style our hair, but how many of us do the same for our brows? “As we age, our formerly full and thick brows tend to become sparse and patchy as our hair thins, so you need to treat those remaining precious hairs like gold,” says brow expert Kim Evans, founder of Lux Brows and Lashes in Melbourne.
According to research, darker, more clearly defined brows suggest youthfulness. So, making a few additions to your skincare routine to look after your brows can help ensure they add vibrancy and greater contrast to your face. Read on for brow tips and product recommendations that’ll have your brows looking their best, year in, year out.
1. Treat and condition
Whether your brows are becoming a bit wiry or need some oomph, using a conditioning serum is key. “Make sure you use a serum that hydrates and revitalises the follicle and strengthens the hair to prevent your brows thinning,” says Evans.
2. Perfect and maintain
Consider a professional brow sculpt (wax, tweeze, shape, tint). “A specialist brow artist will help achieve your perfect brow shape, which will enhance your features and offer a more polished and youthful appearance,” she says.
3. Define with dye
If your brows have become lighter, sparse or you’re seeing some grey hairs poking through, Kim recommends a hybrid brow dye, rather than a brow tint.
“A hybrid brow dye penetrates the hair follicle and lasts on the hair for approximately six weeks, versus a brow tint, which simply sits on the brow hair and washes off in a few weeks,” she explains. “Some hybrid brow dyes also contain keratin and hyaluronic acid for additional improved hair health.”
4. Step away from the tweezers
Self-control with tweezing is essential as we all know how easy it is to overpluck; it can be a very slippery slope to overly thin, arched eyebrows. Overplucking can result in follicles dying, so the hair doesn’t grow back. “Take care to only tweeze the stray hairs and consider seeing a brow professional to explore brow options and treatments,” advises Kim.

Prevention Picks: try these browtastic products
Keep brows looking their best with these picks.
Conditioner: Lux Brows & Lashes KE Lash Serum
Full of nourishing brow food, including vitamin B7, peptides and hyaluronic acid, this treatment will strengthen, soften and tame brows with ease, $100.
Gel: MCoBeauty Brow Lift Micro Precision Gel
This fast-drying, grey-covering tinted gel sets brows in place all day long, $18.
Easy to use, this smudge-free permanent DIY brow tint lasts up to six weeks, $19.99.
Wax: Benefit Fluff Up Brow Wax
This clear, crunch-free creamy wax is perfect for creating healthy, fluffy-looking brows that stay put, $27.
Pencil: Anastasia Beverly Hills Brow Wiz
A fine-tipped pencil that easily grips onto hair and skin to fake fuller, bolder brows with natural-looking texture. $40.